The Smart One

SEUR - Digital Activation

Agency: Arnold Madrid

Role: Creative concept, design.

SEUR, the package shipments company, wanted to promote its summer deliveries and online services.

First, we created a microsite where users could access to all the information about the promotion and tips from “El listo”, a guy who knows everything about everything, especially about shipping services.

Additionally, we created an e-commerce, e-mailing and social media campaign to encourage users to “challenge the smart one” for an opportunity to win free shipping services, suit-cases, iPads,…